A custom multi-agent platform that captures McCue's approved voice and writes on-brand content for Marketing and Sales across all three divisions.
The platform
Not another generic AI writer — a system architected around layered context, format discipline, and a feedback loop that learns from every approval.
Strategist, Writer, Brand Editor, and Final Writer work in sequence so every piece is on-voice before it reaches you.
Few-shot examples are selected by similarity to your brief, so drafts match writing McCue has already approved.
Product specs, ICP docs, and brand guidelines power an authoritative knowledge base the agents search before writing.
A living rubric of McCue's tone — sentence rhythm, prohibited phrases, division deltas — that the editor enforces.
Approvals and rejections feed back into the system nightly, so the voice gets sharper with every piece.
Generate content by emailing the assistant or assigning a HubSpot task — no app switching required.
Every request flows through a sequential pipeline. Each agent has one job — and the voice fingerprint keeps them honest.
Reads your request, pulls product context from the knowledge base, and builds a structured content brief.
Receives the brief plus 3–5 matched approved examples and produces the first draft.
Checks the draft against the voice fingerprint and flags every sentence that misses McCue's tone.
Applies the edits and runs mechanical QA — no passive voice, no filler, no buzzwords.
One voice, three divisions
Every division shares the McCue voice foundation, then shifts tone for the people it speaks to.
Cart corrals, refrigeration bumpers, and parking-lot products. A lighter, warmer tone for facilities and retail ops.
Bollards and crash-rated barriers. Professional and direct for property owners, architects, and safety officers.
Warehouse barriers and forklift protection. Serious, factual, and specific for plant and safety managers.
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